Employee Newsletter

Inside Central was an online newsletter for New York City Department of Education employees working in central, field, and borough/citywide offices with content including welcome addresses from executives, employee spotlights, important reminders, celebrations of success, and opportunities to learn and connect.

Client: Division of Human Capital, New York City Department of Education

Problem: The Division of Human Capital needed a way to not only communicate important information with non-school based employees but also give them a platform for sharing their teams’ stories.

Role: As Project Lead, I led the entire publication process for each edition—from submission gathering to final review—partnering with article submitters across the organization and an internal communications team.

Aside from managing the publication timeline for each edition, I:

• collected and edited submissions;
• created strategic content;
• designed the edition layout as well as ads; and then
• published the final version on the employee intranet.

Solution: 7,000 employees received Inside Central 10 times per year, with each edition averaging 8 pages of original content and 2,000 unique clicks.