VIRTUAL WALKING CHALLENGE

Employee walking challenges at the New York City Department of Education lasted 6 weeks and took place virtually twice per year, with every participant using an app to track steps and celebrate progress as individuals and teams.

Client: Office of Organizational Development and Effectiveness, New York City Department of Education

Problem: Charged with engaging 7,000+ non-school-based employees spread across 5 boroughs, the Office of Organizational Development and Effectiveness needed a fun way to build positive workplace culture.

Role: As Facilitation Partner, my role was to promote challenges pre-launch and then co-facilitate them with the step tracking app company. In this role, I:

• designed and digitally distributed posters and flyers across 20 central and field offices;
• managed the team registration and formation processes in partnership with Walker Tracker;
• created core challenge materials, such as FAQ;
• led citywide virtual “Pop-Up” walk events;
• created and distributed motivational weekly eBlasts for participants; and
• maintained a general inbox to respond to inquiries; and
• identified and awarded winners at the challenges’ culmination.

Solution: Approximately 500 employees participated in each virtual walking challenge (5 total). In response to a survey distributed after the most recent challenge, 82.5% of participants reported an increase their physical activity at work and 76% found that that challenge positively impacted their work environment or team culture.

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